Ok, this is hysterical. A December 9, 2008 story appeared in the Globe and Mail of Canada entitled, Think Value Not Hours Billed — a promising title. Alas, it falls woefully short. It is a prime example of the problem of starting with the wrong theory. In the end their method is nothing more than lawyers trying to get paid more per hour.
“Open up a dialogue about value.” What a joke! This is still about effort, efficiency, capacity, and therefore billing by the hour. What nonsense!